Have you ever had a good idea, but you don’t know how to express it well? Well, fret not, for a book from the ancient past might be your answer.
Despite being thousands of years old, Aristotle’s Rhetoric, which is a book about the art of persuasion, remains relevant up to this day. We might not be aware of it, but we still use the tools that Aristotle has laid down thousands of years ago — tools that could help us present a persuasive argument.
In his definitive work, Rhetoric, Aristotle wrote that a good speaker must have three things under control: the argument (logos), the presentation (ethos), and the audience (pathos). This is just as valid today as in ancient times.
Aristotle and, later, the Romans Cicero and Quintilian, established a complex five-point plan for writing brilliant speeches, which essentially boils down to this: Good preparation is everything.
Mikael Krogerus and Roman Tschäppeler gives us some of the tools from Aristotle’s Rhetoric, which we can apply in creating our speeches.
Check out the full article over at
Medium.com.
By Franzified
(Image Credit: Skitterphoto/ Pixabay)
